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Thursday, February 7, 2013

YouTube NextUp: Collaborators Ahoy!

Back in December last year, we announced our second YouTube NextUp program and called for your most creative ideas of how to collaborate with other talented creators. And you didn’t disappoint! We were overwhelmed with the imaginative and ambitious proposals and those selected represent a spectrum of determined creators who are all taking their channels to the next level. From comedic musicals and adventures of remote-controlled cars to special effects and holistic living, some great “collabs” are coming from these creators soon. Meet all of them in this video and subscribe to their channels today:


Along with grant money and new production equipment, these 30 channels were also invited to come to the YouTube Space LA and get creating. They’ve spent this week attending production workshops, learning about how to build their audiences, and filming new and exciting collaboration videos. We put together a short video showing you what they’ve been up to:


Austin Lau, YouTube Creator Programs Manager, recently watched “25 videos from YouTube NextUp 2011

Tuesday, February 5, 2013

Safer Internet Day Tips From YouTube

Community is important to us at YouTube. And we want to see the YouTube community continue to flourish. To ensure that everyone has a safe, positive experience on YouTube, we rely on each of you to act responsibly and to respect others on the site. In honor of Safer Internet Day, please take a moment to make yourself familiar with some of the resources and tools available on YouTube.


Also be sure to check out how our colleagues at Google are celebrating Safer Internet Day!

Amanda Conway and Claire Rush, YouTube Policy Strategists, recently watched ”Born This Way Foundation Launch Event.”

A Chrome Experiment made with some friends from Oz

You won’t need magical powers to take a journey down the yellow brick road; just point your favorite browser to the latest Chrome Experiment, “Find Your Way to Oz.” Developed in collaboration with Disney and UNIT9 in anticipation of the upcoming film, Oz The Great and Powerful, this experiment takes you through a dusty Kansas circus and leads to a vibrant land, following in the footsteps of the Wizard himself.



Like any good circus, there’s plenty to keep you entertained: compose your own music, play with a fun photo booth and create your own movie with a zoetrope. The path to Oz also involves confronting an ominous tornado; surviving it completes the journey, enabling fans of the movie to watch an exclusive unreleased clip from the film.

Chrome Experiments like “Find Your Way to Oz” would have been impossible a few years ago. Since that time, the web has evolved and allowed developers and designers to create immersive beautiful experiences. For “Find Your Way to Oz” the 3D environment was built entirely with new technologies such as WebGL and CSS3. It’s enhanced by rich audio effects thanks to the Web Audio API. The photo booth and zoetrope were built using the getUserMedia feature of WebRTC, which grants webpages access to your computer’s camera and microphone (with your permission).

For the best experience, you’ll need to use an up-to-date computer built to handle intense graphics. It also works best with a webcam and a modern browser that supports WebGL and WebRTC, like Chrome. For tablet or smartphone users, we have a smaller scale yet equally enjoyable experience that you can try with the latest Chrome browser on your Android device, iPhone or iPad.

If you want to learn more, or run away and join the developer circus, you can get an explanation of the technologies used on the Chromium blog or in our technical case study.

Start your journey towards the yellow brick road at www.findyourwaytooz.com.

Monday, February 4, 2013

Safer Internet Day: How we help you stay secure online

Technology can sometimes be complicated, but you shouldn’t have to be a computer scientist or security expert to stay safe online. Protecting our users is one of our top priorities at Google. Whether it’s creating easy-to-use tools to help you manage your information online or fighting the bad guys behind the scenes, we’re constantly investing to make Google the best service you can rely on, with security and privacy features that are on 24-7 and working for you.

Last year, we launched Good to Know, our biggest-ever consumer education campaign focused on making the web a safer, more comfortable place. Today, on Safer Internet Day, we’re updating Good to Know to include more tips and advice to help you protect yourself and your family from identity theft, scams and online fraud. You can also learn how to make your computer or mobile device more secure, and get more out of the web—from searching more effectively to making calls from your computer. And you can find out more about how Google works to make you, your device and the whole web safer.


For example, we encrypt the Gmail and Google Search traffic between your computer and Google—this protects your Google activity from being snooped on by others. We also make this protection, known as session-wide SSL encryption, the default when you’re signed into Google Drive. Because outdated software makes your computer more vulnerable to security problems, we built the Chrome browser to auto-update to the latest version every time you start it. It gives you up-to-date security protection without making you do any extra work.

Even if you don’t use Google, we work hard to make the web safer for you. Every day we identify more than 10,000 unsafe websites—and we inform users and other web companies what we’ve found. We show warnings on up to 14 million Google Search results and 300,000 downloads, telling our users that there might be something suspicious going on behind a particular website or link. We share that data with other online companies so they can warn their users.

We know staying safe online is important to you—and it is important to us too. Please take some time today to make your passwords stronger and turn on 2-step verification to protect your Google Account. Talk with friends and family about Internet safety. And visit our new Good to Know site to find more tips and resources to help you stay safe online.

Google and Brazil celebrate Carnival 2013

Ask any person who’s never traveled to Brazil what he knows about the country and it’s likely that one of their first responses is: Carnival (or Carnaval in Portuguese). It's no wonder: Carnival is one of the largest celebrations on the planet. As a Brazilian, I can also say that it represents much of what’s wonderful about our country—joy, cultural richness and musical diversity.

From Feb 7-12, YouTube will bring Carnival to the world for the third year in a row—giving you a front-row seat to the entire celebration on the YouTube Carnival channel.

The best Carnival is the one you choose, anytime, anywhere
What better way to experience a party the size of Brazil than by connecting to the rhythms and local traditions of six different cities—from Rio de Janeiro’s samba and Salvador’s axé to southern Brazil’s frevo. This year, you’ll be able to enjoy the festivities of Salvador, Rio de Janeiro, Olinda, São Luís do Maranhão, Ouro Preto and Pirenópolis.

Pick from a series of live feeds, camera angles and performances from the city of your choice, right in the middle of the party. Channel feeds are made possible by a combination of YouTube Live and Google+ Hangouts. In total, you can access a total of 150 hours of live Carnival feeds—from your laptop, tablet or smartphone.


Here’s a little more detail on some of the celebrations:

  • YouTube from Rio de Janeiro—From Feb 8-12, you can dance as much samba as you want, as you watch the attractions of the Circo Voador concert hall or check out the calmer celebrations of Terreirão do Samba, a venue that receives various samba musicians and afternoon concert sessions throughout the year.
  • YouTube from Salvador de Bahia—For the third year in a row, you’ll be able to check out the best of Salvador’s famed Carnival route, Barra-Ondina. However this time, you’ll be able to choose from four different camera feeds located throughout the Carnival route, so you don’t miss your favorite carnival band. Follow Salvador’s most famous carnival artists such as Claudia Leitte, Chiclete com Banana, Asa de Águia, Ivete Sangalo and others as their mobile stages advance through the circuit.

Google+ joins the party
Everyone knows that a good party generates great photos. That’s why we’ve also joined with photographers who will be uploading pictures daily of Carnaval’s best moments from 20 different Brazilian cities at Google+ Carnaval.


Find the entire agenda of this year’s Carnival events at www.youtube.com/carnaval. To keep track of your favorite events and the artists you want to see, download the Carnaval 2013 extension from the Chrome Web Store, and make sure not to miss a beat.

M&M’s, Beyonce and Ravens dominate game day searches on Google

This year’s big game was filled with action—brothers battled on the field and a 34-minute-long power outage nearly turned the tide of the game. With all the excitement on the field, we looked online to see what fans across the U.S. were searching for during the game.

Overall, the top trending searches on Google during the game were:
  1. M&M’s
  2. Beyonce
  3. Baltimore Ravens
  4. San Francisco 49ers
  5. Colin Kaepernick
Other noteworthy trending searches include those about the power outage, which started trending mid-game and ended up ranking eighth out of the most-searched terms during game time. Searches for Beyonce spiked dramatically during her halftime show. And showing that ads drive consumer interest, searches for Chrysler spiked significantly after their fourth quarter commercial.


The most searched team: The Ravens
As they did in the game, the Ravens narrowly beat out the 49ers as the most searched team during the game on Google. The most searched players of the game were Colin Kaepernick, Joe Flacco, Michael Oher, David Akers and Jacoby Jones—thanks to his 108-yard kickoff return.

The Harbaugh brothers’ on-field battle has been one of the big stories of the game, so it’s no surprise that viewers took to the web to find more information on these coaches. While John Harbaugh took home the trophy, Jim was the most searched brother on Google.

Game day commercials
Lastly, it’s not game day without the commercials. Fans were seeking out commercials online throughout the game, driving searches for big game ads on Google 55 times higher this Sunday than the same time last week. The most searched for commercials on YouTube were ads from M&M’s, Mercedes-Benz, Disney’s “Oz Great and Powerful,” Lincoln, and Audi. Searches for "Gangnam Style" were also trending on YouTube, along with searches for big game performers Alicia Keys and Beyonce.

This year many advertisers turned to YouTube to share game day ads and teaser videos in the weeks leading up to the game. In 2013, big game ads or ad teasers were watched more than 66 million times on YouTube before game day.


Now that you’ve seen all the ads, vote for your favorite one on either the YouTube Ad Blitz channel or ADWEEK.com now through February 11. The winners of the Ad Blitz will be announced on the YouTube homepage on February 16.

Will you be Monday-morning quarterbacking the game or the ads?

Friday, February 1, 2013

Google creates €60m Digital Publishing Innovation Fund to support transformative French digital publishing initiatives

Google has worked with news publishers around the globe for years to help them make the most of the web. Our search engine generates billions of clicks each month, and our advertising solutions (in which we have invested billions of dollars) help them make money from that traffic. And last year, we launched Google Play, which offers new opportunities for publishers to make money—including through paid subscriptions. A healthy news industry is important for Google and our partners, and it is essential to a free society.

Today I announced with President Hollande of France two new initiatives to help stimulate innovation and increase revenues for French publishers. First, Google has agreed to create a €60 million Digital Publishing Innovation Fund to help support transformative digital publishing initiatives for French readers. Second, Google will deepen our partnership with French publishers to help increase their online revenues using our advertising technology.

This exciting announcement builds on the commitments we made in 2011 to increase our investment in France—including our Cultural Institute in Paris to help preserve amazing cultural treasures such as the Dead Sea Scrolls. These agreements show that through business and technology partnerships we can help stimulate digital innovation for the benefit of consumers, our partners and the wider web.